A Black Friday Guide to Diamond Engagement Rings

This Black Friday, your dream proposal doesn’t have to wait. Whether you’re preparing to pop the question over the festive period, or planning ahead but looking for the best value, you can discover our exclusive Black Friday offers at Shining Diamonds. 

Our guide explains the origin of Black Friday, specific carat deals, and the best engagement rings under £2,000, along with unmatched expert advice, so you can get off the mark towards your magical moment. 

What is Black Friday? 

Black Friday is a yearly retail tradition that the UK adopted from the United States, where businesses offer savings and offers to introduce the festive period. 

Why is Black Friday called Black Friday?

There are many theories of where the Black Friday name came from, such as:

• Retailers leaving the ‘red’ of any losses and becoming profitable (‘in the black’)

• The 1869 gold market crash on Wall Street

• Local police in Philadelphia describing the crowds and chaos of shoppers after Thanksgiving

The name became more widely recognised in the 1980s and 90s, as festive shopping and adverts crept earlier into November. Today, it marks the unofficial start of Christmas shopping, alongside Cyber Monday, with the UK expected to spend around £3.9 billion during the 2025 sales. 

When is Black Friday​?

Black Friday falls during the fourth week of November, the Friday after Thanksgiving in the US. In 2025, it will be the 28th of November.

Do engagement rings go on sale for Black Friday​?

Yes, engagement rings are included in Black Friday sales, and it’s one of the best times to buy fine jewellery. A common misconception is that discounted engagement rings must be lower quality. At Shining Diamonds, that couldn’t be further from the truth. Our Black Friday engagement ring offer is available on all our engagement rings and diamond jewellery. 

What should you look for in an engagement ring during Black Friday sales?

When shopping for a diamond engagement ring, focus on the 4C’s: cut, colour, clarity and carat. These define your diamond’s beauty and value. It’s important to have these in mind when browsing online or in our showrooms.

At Shining Diamonds, our experts help you find the highest-quality diamond within your budget, combining the best of British craftsmanship with our relationships with the world’s leading diamond manufacturers. Every diamond is conflict-free and comes with a certificate of authenticity.  

Best price on 2ct diamond ring for Black Friday

Are you preparing for a magical Christmas proposal? Or looking for the most brilliance for your budget? 

A 2ct lab grown diamond is typically valued between £1,800 and £5,000, depending on the 4Cs, making it 50-80% cheaper than mined diamonds in our exclusive Black Friday sale. 

For those who desire diamonds from the source, you can explore our elegant collection of ready to wear 2ct natural diamond engagement rings. Giving you the freedom to spoil your partner with their dream ring.

Best price on 3ct diamond ring for Black Friday

A love as grand as yours deserves a diamond to match. Skip the high street costs and make a statement of devotion and sophistication with our 3ct diamond engagement rings. Our Black Friday event makes these more accessible than ever.

Starting from £1,700, these rings are crafted to take your partner’s breath away. You can choose between the rarity and radiance of natural diamonds, which are perfect for timeless elegance, or opt for the exceptional value of lab grown diamonds. 

This limited-time opportunity means you can secure a show-stopping 3ct diamond engagement ring for less. You’re not just saving, either; you’re guaranteeing a ‘wow’ factor only a 3ct stone can provide. 

 

 

Engagement rings under £2,000 for Black Friday

Love should never come with financial pressure. While the UK average spend on engagement rings is around £2,100, you can now find exquisite designs that outshine expectations for under £2,000.

This Black Friday, your budget stretches even further with timeless natural diamond options in solitaires, halos and trilogy settings, or perhaps you would prefer to dazzle and deliver in size from lab grown diamonds, letting them sparkle beyond their price. 

 

Engagement rings under £1,500 for Black Friday

A smaller budget doesn’t mean smaller dreams. With our exclusive Black Friday ring collection, your £1,500 is now more valuable than ever before. Why pay more for tradition when you can choose smarter? Choose from handcrafted designs in precious metals, like gold or platinum, set with ethically-sourced or lab grown diamonds.

The best part is that you still have the freedom to customise the cut, metal and setting to design a piece that is truly yours. You don’t have to follow the trend of spending to create an extraordinary moment. 

 

Looking for expert engagement ring buying advice?

The best price is only as good as the trust and heritage behind it. For four generations, Shining Diamonds has sourced exceptional stones and crafted them into tokens of dedication for couples like you. 

Although we’ve highlighted a list of best sellers and biggest savings, we would be honoured to guide you through our selection in our showrooms, to experience the magic of our Black Friday deals in person. Book your appointment today or contact us for tailored advice.